Great Summary of Local Search Factors
Everyday, we answer small business customers’ questions on how to “show up” in search engines.
David Mihm has done an extensive survey of local SEO experts and distilled their responses into a fantastic summary of local search engine ranking factors
David doesn’t provide a summary of all of them listed in rank order, so I’ve taken the liberty of creating a summary spreadsheet.
It’s important to note that these have been reverse engineered from the search engines in one way or the other; but this is a very valuable snapshot of current common wisdom among local SEO folk.
(via screenwerk)

