Forrester & Ogilvy on Blogging (*yawn*)
If you’re looking for something more corporate about blogging guidelines, check these out:
- Ogilvy PR’s Executive Blogger’s Guide Lots of familiar territory gussied up with a brand and a design that would please any executive who has their secretary print out their email.
- Forrester’s report Blogging: Bubble Or Big Deal? A compendium of “blogging best practices” by Charlene Li who lists a sample corporate policy & sample code of blogging ethics in her discussion of her report
